20/03/11 Sunset at MQ @ Museum Quartier, Vienna

Laura Hof / 16 / Student at Modeschule Hetzendorf

1. Where do you come from?
Vienna
2. Where are you going?
Cafe Leopold
3. Where you would like to return?
Paris
4. 3 albums of the moment
The Naked and Famous - Young Blood
Friendly Fires - Friendly Fires
Crystal Fighters - I Love London
5. Last website you visited
Eppendorf Ghetto Chick
6. Last book you read
"Nichts" - by Janne Teller
7. What have you had for breakfast?
Just Coffe
9. What I have to know about Vienna?
Naschmarkt, Donaukanal in summer and Bobby´s supermarket

Jacket: from a friend
Scarf: H&M
Sweater: H&M
Cardigan: Zara
Dress: vintage
Shoes: Zara
Bag: Ina Kent

20/03/11 Last Day of Grey Winter @ Museum Quartier, Vienna

Andrey / 24 / Student

"It says that the young man in trench causes girls ecstatic delight, but not therefore I put it on, but just at this weather, which is better than trench?
And where is better to walk around in a replica of Austrian military, if not in Vienna?"

1. Where do you come from?
Saint Petersburg, Russia. But next 5 months, I'll be in Vienna for studies
2. Where are you going?
I'm going to Prater
3. Where you would like to return?
Stockholm
4. 3 albums of the moment
Joy Division - Unknow Pleasures
The Lounge Lizards - Voice of Chunk
Interpol - The on the Bright Light
5. Last website you visited
Portillon
6. Last book you read
"The Thief's Journal” by Jean Genet

7. What have you had for breakfast?
Muesli with milk
9. What I have to know about Vienna?
Café Hawelka, where Henry Miller and Lawrence Durrel loved get drunk

Trench: Lanvin X H&M
Jeans: Cheap Monday
Sneakers: Martin Margiela

08/03/11 Desire of Spring @ Museum Quartier, Vienna

Yosuke / 20 / Architecture Student

"I guess it is a 'Spring you better come soon' fashion"

1. Where do you come from?
Tokyo / London
2. Where are you going?
To the MQ Buchhandlung
3. Where you would like to return?
Lisbon
4. 3 albums of the moment
Smoke City - Flying Away
Albert Ayler - Nuits de la Foundation Maeght
Gas - Königsforst
5. Last website you visited
ÖBB
6. Last book you read
"The Bell Jar” by Sylvia Plath

7. What have you had for breakfast?
Spare ribs for brunch
9. What I have to know about Vienna?
The beautiful view of the city at the hills in Lainzer Tiergarten

Trench: bargain at All Saints, King's Road
Scarf: some outlet store
Tanktop: been using it for years as pyjamas
Trousers: vintage
Shoes: some indian market in London

05/03/11 Chasing Treasures at Flea Market @ Naschmarkt Flohmarkt, Vienna

Michelle Karussell / 26 / Fashion Student

”I love to go to flea markets and on cold days like this I try to wear comfortable and warm clothes. The fake fur is even warmer than some of my real fur coats.”

1. Where do you come from?

Originally from a small village in Burgenland
2. Where are you going?

I´m searching for some clothes, bags and vinyls

3. Where you would like to return?

To Paris in the 1920 years
4. 3 albums of the moment
Bob Dylan - Nashville Skyline
Beck - Mellow Gold
Dead Brothers - Day of the Dead
5. Last website you visited
Stylish Kids in Riot

6. Last book you read
"Der Künstler und das moderne Leben” by Charles Baudelaire

7. What have you had for breakfast?
A cup of coffee and bread with butter, cheese and ham 

9. What I have to know about Vienna?

Land der Seidln, Land der Stamperl, Land der Bladen mit an Wamperl

Fake Fur: flea market
Jeans: H&M
Shoes: vintage

25/02/11 Trying to be a Gentleman @ Museum Quartier, Vienna

Kristian / 31 / Student and Freelance

”I like to dress like a poor man trying to be a gentleman. This outfit is casual and comfy, but snobbish in a scruffy, old-school manner.”

1. Where do you come from?
I come from Oslo, but have lived in Vienna for six months now. I actually came from a short trip to Oslo this morning!

2. Where are you going?
I’m going to show my Norwegian visitors thew MQ.
3. Where you would like to return?
To the Norwegian mountains.

4. 3 albums of the moment
Charlotte Gainsbourg - IRM

Art Tatum – Live Performances ’34-’65

The Specials – The Specials

5. Last website you visited
Babes On Bikes
6. Last book you read
"The Orientalist” by Tom Reiss
7. What have you had for breakfast?
Grandma’s homemade buns with butter and cheese, two cups of coffee
9. What I have to know about Vienna?
Cotton Candy Club at Wirr in Burggasse is worthwhile a visit – every 3rd Thursday of the month. Bring your dancing shoes!

Trench: vintage

Jacket: vintage

Shirt: vintage

Cravat: vintage

Cardigan: Fred Perry

Trousers: American Apparel

Shoes: Fischer Schue in Landstrasse, Vienna

12/02/11 After Twin Shadow Concert @ Schwedenplatz, Vienna

Anja / 31 / Student

"I like to feel comfortable when I go out, so I wear my favorite pants at the moment and of course my trainers. My cape is really a all-rounder. I love it because it fits perfectly with both: heels and trainers. To give my style a female touch I like to put on some red lipstick."

1. Where do you come from?
Originally I come from Carinthia, but I've been living in vienna for 6 years.
2. Where are you going?
I'm switching to another party
3. Where you would like to return?
Probably to the apartment I moved out one month ago
4. 3 albums of the moment
Twin Shadow - Forget
Magnetic Fields - 69 Love Songs
Destroyer - Kaputt
5. Last website you visited
Stereogum
6. Last book you read
"Der Simulant" by Chuck Palahniuk
7. What have you had for breakfast?
Müsli mixed with an apple and yoghurt and a cup of coffee
9. What I have to know about Vienna?
The awsome view from the Gloriette (in the Schönbrunn park) on an summer evening; you can see the amazing skyline of Vienna tainted in a warm red sunsetlight... bloody romantic!

Sneakers: Gravis
Pants: H&M
Coat: H&M
Scarf: self-knitted
Bag: The XX merchandise

23/01/11 Late Night in the U-Bahn @ Schottenring U2 Station, Vienna

Maria / 23 / Music student

"I found this coat in a second hand shop and fell in love with the colour, and how ridiculously oversized it is. It makes me feel like I'm walking around wrapped in a huge blanket."

1. Where you come from?
I was born in Korea but raised in New Zealand.
2. Where are you going?
Tonight, home here in Vienna. In a few days I go back home to New Zealand for the semester break!
3. Where you would like to return?
Berlin and Istanbul
4. 3 albums of the moment
Imogen Heap - Speak for Yourself
Ratatat - Remixes Vol.1
Melos Quartett - Debussy/Ravel String Quartets
5. Last website you visited
Cracked
6. Last book you read
'The Life of Pi' by Yann Mantel
7. What have you had for breakfast?
Cereal with yoghurt and two tangerines
9. What I have to know about Vienna?
A mystical sensation called 'Vienna Potluck Dinners'...rumour has it that those who partake leave feeling invariably fulfilled and heartened.

Coat: vintage
Bag: vintage
Shoes: Salamander

20/01/11 Soft Colors in the Morning @ Museum Quartier, Vienna

Jasmin / 20 / student

"I love all kinds of knitwear, especially on cold winter days. At the moment I prefer soft colors so I wear my huge babyblue vintage coat almost everyday."

1. Where you come from?
Actually Upper Austria, but I've been in Vienna for two years now
2. Where are you going?
I was just going for a walk because the sun was shining
3. Where you would like to return?
to Oslo, great city
4. 3 albums of the moment
at the moment I'm listening to the Mittagsjournal on Ö1 every day
5. Last website you visited
Knititwearit
6. Last book you read
"Le théâtre et son double" by Antonin Artaud and "Knitting for Dummies"
7. What have you had for breakfast?
Coffee and Wasa with butter
9. What I have to know about Vienna?
The Brunnenmarkt in Ottakring. You can buy great potatoes there.

Coat: vintage
Scarf: vintage
Headband: knitted it by myself
Trousers: American Apparel
Bag: H&M
Shoes: ome kind of little trashy store I cant remember the name of

10/01/11 Eating my Banana @ Mariahilfer Straße, Vienna

Fabi / 20 / Student of Media and Communication Studies

"Green is my absolutely favorite color. It matches to my red hair and actually to the soles of my shoes - and by the way: I love bananas"

1. Where you come from?
Just recently in Vienna, actually from Germany
2. Where are you going?
I'm going to the city, seeing what's going on there and eat my banana
3. Where you would like to return?
No, now I'm so far. I don't want to return
4. 3 albums of the moment
Ratatat - Classics
John Frusciante - The Will To Death
Funkdoobiest - Which Doobie U B?
5. Last website you visited
Probably Facebook
6. Last book you read
"39,90" by Frédéric Beigbeder
7. What have you had for breakfast?
Coffee, toast and eggs, cigarette
9. What I have to know about Vienna?
Don't call the Austrians "Schluchtenscheißer", they don't like it

Sweater: H&M
Duffie Coat: Zara
Jeans: Meltin'Pot
Shoes: Clae
Banana: Billa
Hair: from Mom and Dad

20/12/10 Icy-Cold @ Karmelitermarkt, Wien

Daliah Spiegel / 24 / Student of Medicine and Photography

"The main reason why i wear my green fur, is cause it is super warm. In winter people mostly wear dark and sober colours that's why I love to accentuate my outfit with bright colours like yellow"

1. Where you come from?
Vienna
2. Where are you going?
One day to new york
3. Where you would like to return?
To my bed
4. 3 albums of the moment
I don't have any
5. Last website you visited
The Pet Fanclub
6. Last book you read
"On Photography" by Susan Sontag
7. What have you had for breakfast?
Soft-boiled egg, black tea and semolina porridge
8. Tell me a remarkable thing that makes me remind of you
My fat cat
9. What I have to know about Vienna?
Kunsthistorische Museum

Fur: flea market
Yellow Things: from china
Jeans: Cheap Monday
Shoes: second hand thing

07/12/10 Last beer before Chromatics gig @ The New Loud! - Casino Baumgarten, Wien

Samantha / 22 / Architecture Student

"I was wearing this because I have mostly black clothes, I'm in love with this jacket, which would wear my grandpa and it's cold outside!"

1. Where you come from?
Actually I'm from Nuremberg, Germany, but at the moment I live Vienna
2. Where are you going
I'm going to the Chromatics concert
3. Where you would like to return?
Don't want to return
4. 3 albums of the moment
Quasimoto - The Unseen
Deerhunter - Halcyon Digest
Sun Ra Arkestra - Jazz in Silhouette
5. Last website you visited
Spiegel Online
6. Last book you read
finally "120 Days of Sodom" by Marquis de Sade
7. What have you had for breakfast?
Coffee and toast with ham
8. Tell me something I must know of Vienna
Pay attention to the dangerous roof avalanches in the winter!

Jacket: vintage
Pants: Zara
Scarf: American Apparel
Cap: H&M
Shoes: Vagabond

24/11/10 Waiting... @ Musem Quartier, Wien

Kareem / 24 / Psychologist - Consultant for anything

"I wore this oufit to wrap my self up appropriately – the pants give me an air pad in cold weather"

1.Where you come from?

I just had a lunch in Museum Quartier

2.Where are you going?

Home, to have a nap afterlunch

3.Where you would like to return?

To a place that makes me feel warm

4. 3 albums of the moment

Robert Johnson - Discography
Esbjörn Svensson Trio – Leucocyte
Who Made Who – The Plot
5.Last website you visited
Der Greife
6.Last book you read

"Venus in Furs" by Leopold von Sacher-Masow.

7. What have you had for breakfast?

Clusters, coffee and cigarettes

8. Tell me a thing about Vienna I have to know

There's no subway after midnight during the week


Beanie: no idea
Longsleeve: H&M
Hoodie Sweatshirt: American Apparel
Coat: Charity Shop in London
Pants: Zara
Scarf and Gloves: my girlfriend's closet
Shoes: Naschmarkt Vienna

24/11/10 Just Ouside MUMOK @ Museum Quartier, Wien

Lisa / 24 / Graphic Designer

"Iwas wearing this because I don't particulary wear a lot of colour. And it was freezing"

1.Where you come from?

Vienna. Austria

2.Where are you going?

Museum of Modern Art

3.Where you would like to return?

To where I was last night

4. 3 albums of the moment

Swans - My Father Will Guide Me Up a Rope to the Sky
Bill Callahan - Sometimes I Wish We Were an Eagle.
Interpol - Turn on the Bright Light
5.Last website you visited
The Guardian
6.Last book you read

"The Fry Chronicles" by Stephen Fry.

7. What have you had for breakfast?

A cup of tea and a cigarette, probably.

8. Tell me a thing about Vienna I have to know

Café Alt Wien in the winter, outdoor cinemas in the summer.


Scarf: Primark
Poncho: Primark
Cardigan: British Heart Foundation
Shoes: Office
Bag: H&M

28/02/10 Sunday Night@ 24, Salò

Jim Cristopher / 18 / Student

"A basic streetwear, valorized by the blazer and the particular scarf"

1.Where you come from?

Brixia
2.Where are you going?
24
3.Where you would like to return?
Paris
4. 3 albums of the moment
Otis Redding - The Dock of the Bay
Neil Children - X.Enc.
5.Last website you visited
Fender
6.Last book you read
"L'Alchimista", Paulo Coelho
7. What have you had for breakfast?
Plumcake and tea
8. Tell me a remarkable thing that makes me remind of you
I refuse the driving licence beause of my love for the bike

Tee: Nike SB
Cardigan: OSLO
Scarf: Urban Outfitters
Blazer: vintage, from Free'P'Star, Paris
Trouser Zara Women
Shoes: Rokin

24/02/10 MFW, Stakanov of Street Style Photography @ via Gattamelata, Milano

Dario Natale / 24 / Street Style Photographer

1.Where you come from?

I was just in Venezia and Padova for a week
2.Where are you going?
To Paris
3.Where you would like to return?
Montreal
4. 3 albums of the moment
Owen Pallett - Heartland
Aztec Camera - High Land, Hard Rain
OST - Empire Records
5.Last website you visited
mine: Stil in Berlin
6.Last book you read
"Il Disprezzo", Alberto Moravia
7. What have you had for breakfast?
Just some coffee
8. Tell me a remarkable thing that makes me remind of you
I can finish watching a TV series faster than anyone

Jacket: Cheap Monday
Neoprene Pants: Ute Ploier
T-shirt: Damir Doma
Boots: Vintage
Hat: Vintage
Necklace: Uncommon Creatures

14/02/10 Orchestrafottente Live @ 24, Salò (BS)

Anna / 18 / Student with big dreams

"I do not follow a style I just try to take-out the Anna that is in me."

1.Where you come from?
From the small country of Brescia
2.Where are you going?
To drink a special cocktail at 24
3.Where you would like to return?
London and Berlin
4. 3 albums of the moment
Ettore Giuradei - Era Che Così
Le Luci della Centrale Elettrica - Le Luci della Centrale Elettrica
Twisted Wheel - We Are Us
5.Last website you visited
Lazy Oaf
6.Last book you read

"Come mi batte forte il tuo cuore. Storia di mio padre." by Benedetta Tobagi

7. What have you had for breakfast?
Ice tea and croissant
8. Tell me a remarkable thing that makes me remind of you
Take my hips with photoshop please! ;-)

Trousers: Zara
Tee: American Apparel
Cardigan: Zara
Shoes: Vivienne Westwood X Melissa
Scarf: H&M
Necklace: BB Artworks
Watch: Timex80
Glasses: Luxottica
Bag: vintage, Camden Town market, LDN.

05/12/09 La Prova del Cuoco - The right pendant for this day @ Rail Park, Brescia

Alessandra / 17 / Studente

1.Where you come from?
Brescia
2.Where are you going?
to open the registrations for the alleycat!
3.Where you would like to return?
Canada
4. 3 albums of the moment
Late of The Pier - Fantasy Black Channel
The Cure - Three Imaginary Boys
Giovanni Allevi - Joy
5.Last website you visited
Facehunter
6.Last book you read

"La casa degli spiriti", Isabelle Allende

7. What have you had for breakfast?
Milk and chocolate
8. Tell me a remarkable thing that makes me remind of you
My Big Smile

Shoes: Vans slip-on
Trousers: American Apparel
Tee: American Apparel
Cardigan: Zara
Jacket: S.W.O.R.D
Bag: American Apparel
Leopard Scarf: H&M
Grey Scarf: Scotch and Soda
Necklace: selfmade

12/02/09 Shopping Around @ Brick Lane, London (UK)

Emma

William Duncombe / 22 / Student

"My style is a mixture of Dickensian Gentleman and street urchin! My sartorial muse is Fagin off Oliver Twist. My outfit today was just for a casual shopping trip, I always try and make it really ironic, I'm really into turned up trousers with a tassled shoe at the moment... my favourite items of this outfit are the tassled shoes and the picnic basket, it's just super ironic !"

Jumper: vintage, bought in Birmingham
Jacket: vintage, Harris Tweed
Trousers: vintage, bought @ Rokit
Shoes: vintage, bought in Birmingham
Picnic Basket: from scope
Handkerchief: stolen by a friend from the costume department of Teatro alla Scala

12/02/09 So cute... @ Soho, London (UK)

Lucy Jordan / 25 / Student

"I steal clothes from my aunt and mother wherever possible and usually look pretty nerdy due to my bad eyesight and love of cardigans."

Trench Coat: Birdie
Scarf: charity shop
Socks: Hoss Intropia
Shoes: Repetto
Bag: vintage, Mulberry
Glasses: vintage, Cutler & Gross

09/02/09 Catching a cold @ Nørreport, Copenhagen (DK)